In the late 1990s, Decora fashion, which boomed mainly in Harajuku, Tokyo, during the Heisei era, is making a major comeback! Decora fashion is a style characterized by colorful clothing and makeup, numerous hairpins in the bangs, and layered pop accessories. Fashion-conscious girls are now incorporating Decora fashion, focusing on accessories. This time, we've come to make accessories perfect for "Oshikatsu" (fandom activities)!♡

What is Decora Fashion?

Amidst the continuing Y2K fashion trend, Decora fashion, which boomed in Harajuku, Tokyo, in the late 1990s (slightly before the 2000s), is experiencing a resurgence! Decora fashion is a style that involves brightly colored clothing and makeup, and wearing lots of pop accessories. Recently, it has become a representative pop culture of Japan, known as "Kawaii Culture"! Furthermore, its use of colorful elements makes it highly compatible with "Oshikatsu" (fandom activities to support your favorite idol/character) and "Otakatsu" (geek/otaku activities related to your interests)!

This time, we'll introduce shops where you can make Decora accessories, as well as those perfect for Oshikatsu!✨
The meeting point is on the 4th floor of HEP FIVE, where you can find everything from clothes to accessories and cosmetics! Here, you'll also find shops where you can create your own original accessories!♡

【Sally Mart】Over 10,000 Types of Parts Available! Make Trendy Decora Fashion Accessories Here!♡

At "Sally Mart," you can easily make original bead accessories on the spot. The store is said to always have over 10,000 types of parts, including colorful initial beads, hearts, and cute ribbon motif beads! They're all so cute, it's hard to choose!😍 With such a wide variety, it's recommended for men too!👍 Please ask a staff member before selecting your parts.♡

When you speak to a staff member, it's smoother if you also tell them what you'd like to make. You can make various accessories like necklaces, earrings, clip-on earrings, and smartphone straps!♡ If you're unsure what to make, check out the samples for inspiration! By the way, the most popular item is said to be the penlight strap, which is useful for Oshikatsu!🤩

Ayaka tried her hand at making a bracelet! It's easy: just get a beading thread (the base for the bracelet) from a staff member and thread the selected parts onto it!👌 Even those clumsy with their hands or children can easily do it!♡

Choosing parts and the order of threading are all completely free, making it fun and ensuring your creation is unique!♡ There are a total of 10 workbenches. Weekends at lunchtime can get crowded, so if you want to take your time, try going first thing in the morning or in the evening!

An elegantly feminine bracelet, made with flower and butterfly parts, is complete! The cost for the experience is $770\text{ JPY}$ for the creation fee, plus the cost of the parts you choose.

You Can Also Buy & Make These Accessories!

Left: $2,178JPY$, Middle: $2,728JPY$, Right: $2,728JPY$
(Sally Mart / HEP FIVE 4F)

They have a wide variety of necklaces that suit Decora fashion, such as pearl necklaces accented with star charms and necklaces in a trendy "overseas girl" style using plenty of colorful parts!

Chain Keyholders:$3,278\text{ JPY each}$

(Sally Mart / HEP FIVE 4F)

These chain keyholders are perfect for layering onto trendy bags! The black one has a Gothic Lolita vibe, and the pink one, which would suit balletcore fashion, is super cute!

Left: $2,178JPY$, Middle: $2,728JPY$, Right: $2,728JPY$
(Sally Mart / HEP FIVE 4F)

These round straps add an accent when attached to your smartphone or bag. "Sally Mart" offers not only Decora-style designs but also cool and chic designs! You can also bring your own parts, so you can make a strap using your favorite idol's acrylic keychain (Akukī) as the center charm!

【LAFARY】Want to Feel Your Favorite Idol Close By? Enjoy Decora Fashion in Style!♡

Next, we visited "LAFARY," a shop where you'll be thrilled by its girly world. It offers items that add color to girls' lives, as well as collaboration goods with characters! At "LAFARY," it's become a hot topic that you can create stylish items to boost your Oshikatsu excitement!♡

The items you can make are bracelets or keyholders! First, choose your base, then select your parts! If you want to include a lot of text or prioritize "member's signature colors" (Menkara), the leather bracelets available in 12 colors are recommended!♡ If you want to subtly wear your favorite idol's item, a keyholder seems like a good choice!✨

You can attach sparkling initial parts, heart and ribbon motif parts to the base leather bracelets or plates! Adding dangling charms will make them even cuter!

Leather Bracelets: $2,200\text{ JPY}$ (12 colors available)
Oshi Name Keyholders:$1,100\text{ JPY}$ (5 colors available)
Oshi Name Plates: $2,200\text{ JPY}$ (9 colors available) *Prices for bases only
(LAFARY / HEP FIVE 4F)

They have a full lineup, from sophisticated leather bracelets to plate-type keyholders that clearly show off your favorite idol, and small keyholders perfect for those who want to subtly engage in their fandom activities!♡ Custom parts can be added for $330\text{ JPY each}$, so you can include your favorite idol's entire name or just their initials!🤩

Oshi Name Stickers: $220\text{ JPY each}$
(LAFARY / HEP FIVE 4F)

At "LAFARY," you can freely combine hiragana stickers! Designs that are fully "otaku" (fan culture) like "Uchiwa Moji" (fan board lettering, often used at idol concerts) are sure to go viral!♡ Try combining them to spell out your favorite idol's name, slip them into your smartphone case, or decorate a hard case – feel free to arrange them however you like!😍

*Information in this article is accurate as of the date of posting. There is a possibility that details regarding these products and services have changed, or that some shops have since closed.